In a competitive marketplace, every business seeks the slightest edge to stay ahead of the competition and to find resources to support growth. Partnering with one vendor for all of your print, mail, fulfillment, and distribution services enhances efficiencies throughout your entire operation and, as the expectations of your customers evolve, lets you quickly respond to market trends, provide excellent service throughout the entire process, all while reducing costs.

7 Benefits of Single Vendor Integrated Print and Distribution Services

1. Faster and More Reliable Delivery Options

A single, integrated print and distribution service vendor streamlines workflows when projects are coordinated under one roof with a seamless process that begins when an order is placed. There’s a smooth handoff between every step that includes picking, packing, and logistics with control monitored and centralized through one dashboard, with communication simplified, and delays eliminated.

Dot™, Marketing.com’s print and distribution platform, coordinates distribution performance and integrates the production and sending of branded products, mail, and marketing collateral that is kitted and packed efficiently using the innovative automated processes. Packing and shipping errors are reduced and both you and your customer gain the ability to track shipments at every stage.

Case Study: Whirlpool Corporation, with brands that include Whirlpool, Maytag, KitchenAid, Jenn-Air, and Amana, faced problems getting product kits to display on their products in thousands of Home Depot, Lowe’s, Mendars, Best Buy, and other retailers on time for national promotions. They were also dissatisfied with the lack of consistent quality across the entire range of their print-product materials.  Learn how Marketing.com provides consistent high-quality service.

2. Real-Time Tracking and Transparency

When one vendor handles all aspects of print, kitting, packing, and shipment logistics, your business can expect improved delivery accuracy and efficiencies for better control over supply chains, more efficient delivery routes, and fewer delays.

For brands and marketers that support healthcare providers and other regulated industries, logistics transparency ensures that the handling of pharmaceutical and medical, insurance, and legal documents are delivered securely. When companies receive real-time updates on the state of inventories and shipments, they can plan for receipt and synchronize store promotions and adapt quickly should delays or changes occur. Marketing.com’s use of tracking technology boosts customer trust and reduces worry about order status.

Case Study: When one of the one of the largest managed care organizations in the U.S experienced challenges due to rapid membership growth and needed reliable mail verification for the mailing of more than 2.5 million membership packets during peak enrollment season, they turned to Marketing.com. Read more about our real-time tracking and transparency solutions.

3. Automation and AI Innovates Technology Empowering Distribution Services

Integrating your print, mail, and distribution services through one vendor like Marketing.com transforms your ability for seamless pick and pack services to sort thousands of parcels per hour accurately and reduce labor costs. Our Dot™ platform integrates automation and AI-driven solutions to speed up repetitive tasks and anticipate demand surges to allocate resources efficiently to avoid costly delays and continually improve service.

Marketing.com simplifies the ordering process for your team with user-friendly interfaces and customizable workflows. We combine warehousing, kitting, printing, and distribution under one roof at strategic locations across the country for streamlined operations and help your business adapt to growth with flexible solutions that scale with your needs.

Case Study: A large retailer required customized in-store signage for each of their multiple locations and an ordering and workflow process that improved on-time performance and precisely coordinated delivery. Here’s how Marketing.com did it. 

4. Expertise and Scalability

Outsourcing print, mail, and distribution services to a single vendor like Marketing.com -especially one with a national network of fulfillment centers – offers significant advantages for scalability and resource optimization. Automated workflows and print-on-demand capabilities expand opportunities to quickly ramp up distribution for seasonal demand or promotions and efficiently scale things down when demand lessens.

Leveraging Marketing.com’s expertise in commercial printing, warehousing, kitting, and logistics helps businesses like yours save on costs for expensive equipment, specialized staff, and spares you the headache of integrating a diverse set of vendor platforms. You eliminate gaps in communication and reduce errors, as well as gain consistent quality and branding across all your promotion and distribution channels. We allow you to focus on your business when you partner with us for end-to-end management from one centralized location.

5. Cost Efficiency

Outsourcing print, mail, and distribution services to a single vendor like Marketing.com with a network of centers reduces costs in several ways by leveraging large-scale operation to negotiate better bulk printing and shipping that we pass on to your business. By consolidating operations under one roof, our Dot™ program unifies the entire process from start to finish, reducing unnecessary administrative overhead, eliminating wasteful steps, and reducing the need for manual intervention.

Our print capabilities for variable data printing (VDP) and print-on-demand create the ability to produce material as needed, reducing waste and storage costs and keeping materials relevant. We stay on top of the most current trends in print and distribution fulfillment, so you always enjoy access to the most advanced technologies in the market today. Our national network of print and distribution centers help control distribution costs for both small and large campaigns.

Case Study: A leading financial investment firm that relied on third-party vendors found it difficult to maintain branding guidelines and lacked an automated workflow which caused deadlines to be missed and launch dates postponed. Marketing.com helped our client grow from a $10 million company to one with revenues exceeding $14 billion over twenty years. Learn how.

6. Focus on Core Business

Integrating print, mail, and distribution with a single vendor like Marketing.com frees up internal resources and lets staff concentrate efforts on strategic priorities and act on the real-time tracking, reporting, and analysis provided through a single vendor platform.

Scalability, state-of-the-art technology, and automated processes let you manage growth without operational bottlenecks or costly delays and without the need for in-house investment. Research from PricewaterhouseCoopers found that in-house print fulfillment is often more expensive than outsourcing due to hidden costs like equipment, storage, and payroll.

Your business becomes more agile and able to allocate funds to refine future campaigns, identify areas for improvement, or discover new opportunities. You can concentrate on product development, customer service, and exciting initiatives that can expand your relationships with your customers.

7. Enhanced Customer Experience Through Comprehensive Solutions

When brands distribute printed and kitted promotional materials to several locations, real-time tracking capabilities with an innovative print and fulfillment platform like Dot™ ensures centralized visibility across all sites. Real-time tracking and transparency of marketing collateral are crucial for brands and franchises launching national or multichannel promotions because they provide end-to-end visibility over the movement and delivery of materials across all locations. Transparency enables quick detection of issues such as shipment delays, misrouted packages, or inventory discrepancies.

Dot™ supports pick and pack automation that streamline packing workflows and reduce manual errors. Having up-to-date inventory management prevents stockouts or promotional collateral backlogs. It’s easy for companies to tailor the platform to specific needs and scale up and down as promotion signage and print marketing collateral demand fluctuates.

Case Study: A large national athletic footwear and sportwear brand wanted a print and distribution partner to deliver quality marketing collateral that is environmentally friendly without sacrificing quality. Discover how Marketing.com came through.

Conclusion

Running your entire print, mailing, and fulfillment services through one vendor like Marketing.com lets you leverage the latest innovations and technologies without investments in equipment. Rather than committing resources to training staff and diverting them to inefficient, manual tasks, working through one vendor frees and empowers your employees to expand on existing successes and cultivate new strategies.

Get started today with Marketing.com and explore the ways to exceed customer expectations and recognize savings at every stage.