5 Ways to Leverage Direct Mail
Nov 16, 2023
Direct mail is one of, if not the, most effective ways to attract attention and business on a local level. However, executing a direct mail brand-to-local marketing strategy for your franchise system... Keep Reading »
New USPS Incentives Help Mail Marketing Industry Lower Mailing Costs
Nov 10, 2023
Great news for marketers and direct mailers!On September 27, 2023, the Postal Regulatory Commission (PRC) approved the Postal Service request to make Mail Classification Schedule (MCS) changes to... Keep Reading »
5 Ways to Boost Direct Mail Conversions For Your Business
Aug 31, 2023
Direct mail works. The evidence is clear.67% of people say physical mail is more personal than digital messages. (USPS)All age groups are interested in direct mail, and 92% of millennials have... Keep Reading »
Digital Fatigue? How to Break Through the Noise with Direct Mail
May 09, 2023
Digital fatigue has become a real issue for consumers and marketers. The onset of the pandemic caused businesses to focus mostly on their digital platforms. This hyper focus and reliance... Keep Reading »